Bow Tie on a shiny gold background with stars shape

It’s homecoming season! In the spirit and tradition of this nostalgic time of year—and the school dances high school students everywhere are inevitably preparing for—this month’s WOW Story goes all the way back to last spring and another dance tradition: prom!

Ah, prom. Tuxedos and cummerbunds, tulle and tiaras, limos, sparkles, corsages, and teenagers dancing the night away. But what about the parents? These events are often just as meaningful for proud moms and dads.

Ruby customer, Angela, happened to mention to receptionist Caitlin how busy her son was preparing for his very first junior prom. Upon learning about this momentous occasion, Caitlin decided to make sure this was a night his mom would always remember!

Caitlin picked out the perfect prom photo frame for Angela, knowing these are the moments parents treasure forever. Angela’s response? Nothing short of touching.

Angela gushed about Caitlin, about the gift, and about Ruby. She shared that her son and his girlfriend discovered one of their best friends wasn’t planning on attending because she didn’t have a date. They insisted that she come along with them. Angela’s son even bought both dates a corsage! With her mother in the hospital, this invitation meant more to the couple’s friend than they had even imagined. Her grandmother did her hair and her father was there to see her whisked off for a magical night.

The group had a terrific time and Caitlin’s gift is a forever reminder, not only of a simple school dance but of the kind gesture Angela’s son made at his first Junior Prom.

You made me cry (good cry). Your gift was something unexpected and to see such kindness and thoughtfulness made me cry.


Thank you for the note on my son’s Prom. Thank you for the frame for his picture.  Thank you for your kindness. Thank you for being such an important part of our extended office. I am so very grateful for finding your company.  All of you guys have been nothing less than the perfect company and I am truly thankful for having you.

Angela’s quip about Ruby being a part of their extended office is exactly why we’re here. It is in these moments when we become part of our customers’ teams that we know we are delivering on our mission of creating real, meaningful connections.